About Sharon Potsch

Sharon is a writer and talent representative with Artisan. For over five years, Sharon's worked with graphic designers, copywriters, and interactive artists to match them up with available career opportunities. Her reputation is built upon establishing relationships with talent to not only help them find a new job now, but be there for them when it's time to make another move. In conjunction to recruiting and job placement, Sharon also writes Artisan's internal and client-facing materials including our recently re-branded corporate collateral for both print and online mediums. Her areas of specialty include resume writing, interviewing, career coaching, graphic design career placement, writing, copywriting, social media writing, blogging, and marketing communications writing. Follow Sharon's career advice on Twitter: @SharonMatches

Posts by Sharon Potsch

A Summary That Sells

Very few employers will read every word of your resume, even the interesting bit at the end about your motocross and corgi-breeding hobbies. Your job is to make it easy for them to want to read more. Just like a successful ad has a lively headline, your resume should have a well-written, engaging summary at [...]

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28 Jan 2011 | No Comments

What Can I Learn In An Interview?

Don’t forget that an interview is a two-way street. You are presenting information and selling yourself, but you’re also learning more about the job being offered, and whether or not it’s right for you. An employer would much rather have you turn down a job that isn’t a good fit than have you fail at [...]

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26 Jan 2011 | No Comments

How Do I Prepare for Interview Questions?

Of course, there’s the dreaded “Tell me about yourself.” Your elevator speech provides an answer to this, particularly if you tailor it to the job being discussed. Here are some other questions that may trip you up if you aren’t prepared: “If you were to stay at your current organization, what would be your next [...]

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21 Jan 2011 | No Comments

What If the Client Wants Me to Give Away My Hard-Earned Knowledge?

Freelancers often get hired because they have expertise the hiring organization doesn’t have in-house. If this is the case, you may find staff members at the work site asking you to teach them the program you’re using, or give them advice on how to approach their own projects. Here you have a dilemma. You want [...]

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14 Jan 2011 | No Comments

2011: Mobile Hackathon

Mobile app development is hot. We all know that. But how does someone actually gain experience developing mobile applications? Developers and UX designers interested in mobile app development will have the opportunity to collaborate and create a real-life mobile app on Saturday, January 15, at the first in a quarterly series of locally-held mobile “hackathons” [...]

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04 Jan 2011 | No Comments

Use Social Media to Build Your Brand

Social media isn’t just about Tweeting your whereabouts. Used effectively, social media can actually be leveraged to create and promote your entire brand as a creative professional. In order to use social media to its full capacity, you will need to build a brand for yourself or your company. Branding reinforces your message on the Web and [...]

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21 Dec 2010 | 1 Comment

How Can a Contract Job Help Me Build My Network?

Each job you do well adds few more contacts to your network. Hold on to the names of people who supervised you or worked with you on specific projects, so that you can reference them in the future. These “networks” can attest to your credibility and creativity as a freelancer. You can maximize these opportunities [...]

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10 Dec 2010 | No Comments

Consumer-Run Print Shops

One of my favorite school projects of all time was way back (way back) in fifth grade when we got to decorate and write our own books. Mrs. Deacon brought in dozens of blank books with assorted black and white cover designs. I immediately selected the book with the illustrations of lollipops and hard candy [...]

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09 Dec 2010 | No Comments

How Should I Follow Up After an Interview?

Due to the resonating presence of this age-old question, we at Artisan thought we would share what has had the most positive effect in our experience. A thank-you note used to be a way to stand out from the pack in a job interview situation. Now it’s expected in many industries, and those who don’t [...]

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03 Dec 2010 | No Comments

Tweets Lead to Treats for Those in Need

Artisan loves to give back…and we’re continuing our efforts this holiday season by accepting toy and gift donations to underprivileged children who find refuge within the walls of Aunt Martha’s. Aunt Martha’s is a health and human services provider and a beacon of light and hope for countless children, families, and communities across Chicago. With [...]

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01 Dec 2010 | No Comments
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