Client: Exclusive Resorts
Project: The client wanted to encourage families to visit their resorts
Solution: Creat a campaign that observes the fleeting nature of youth and encourages quality family time.
Client: Penfield Children's Center
Project: Penfield need posters to promote their annual fudraiser, The Croquet Ball
Solution: Commissioned three renowned artists and let them interpret the message in their own ways. The original works were auctioned off at the event. Prints were sold online after the event.
Client: Herman Miller
Project: Spec promotion for Herman Miller's office chairs.
Solution: The messages came from Amy's own experience in Corporate America before she became a copywriter
Client: Jack Daniels
Project: Reaching out to Jack Daniels' most loyal market.
Solution: These ran in men's publications, 2005-2006. They were all written specifically for the publication they went in. This first ones went in Men's Health and Details.
Client: Allstate
Project: Allstate wanted to contribute to the Olympic Committee's bid for 2016.
Solution: Create an innovative online game for kids, parents and educators that enables them to create their dream playground. Then Allstate builds it.