Client:Baker Furniture
Project: Baker Studio brochure
Solution: Introduce a new line of furniture targeted at a younger, more affluent audience.
Client: Kohler Plumbing
Project: Jo's Plumbing microsite
Solution: This was the first time that the national advertising was tied in to additional medium. The microsite enables users to have Jo (the plumber) select articles in the bathroom to flush down the toilet. This became viral....
Client: Kohler Plumbing
Project: Karbon articulating faucet, micro site
Solution: Create a user experience the demonstrates the full range of motion, unique technology and performance of the Karbon faucet.
Client: Kohler Plumbing
Project: Karbon articulating faucet, global launch
Solution: This marked the first time that Kohler launched a product simultaneously in key markets around the globe. Consumer print advertising, showroom literature, website, online advertising, event and public/media relations.
Client: Kohler Plumbing
Project: Karbon articulating faucet, showroom literature
Solution: Supporting literature was produced initially printed in eight languages.
Client: Kohler Plumbing
Project: Karbon articulating faucet, The Kohler Store/Showroom Signage
Solution:
Client: Sea Ray Boats
Project: Positioning Advertising Campaign
Solution: Headline: Where land ends, life begins.
Sea Ray has become a brand that transcends the product and has truly become a lifestyle and community. This campaign tapped in to the reason people love boating.
Client: St. Vincent Hospital, Erie PA
Project: Cardiovascular Print/Outdoor campaign
Solution: The hospital needed to be rebuilt from scratch. We showed the community how gifted and skilled these new surgeons were by describing highly technical procedures in language that was more approachable.
Client: Kohler Plumbing
Project: Toilets Outdoor
Solution: Outdoor/newspaper campaign in three targeted cities. Outdoor was placed in high-traffic areas, known for traffic jams. Web address sent them to the nearest showroom. Print coordinated.
Client: Kohler Plumbing
Project: Kohler toilets
Solution: Reposition the category by redefining performance. More does not always mean better. The idea was to give our product more of an automotive feel and attitude, but keeping true to the brand (and, they are toilets after all)
Client: Kohler Plumbing
Project: Kohler toilets microsite
Solution: Provide a user experience that not only shows the hundreds of reasons why Kohler provides more flushing options than any competitor, but also give them a demonstration of power by taking them on a "thrill ride" through a toilet.
