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Lisa is a talented hands-on art director with a strong background in print. Lisa has a gift for presenting images and setting type in a way that draws in the reader/consumer, subtly highlights key information, and flows cleanly throughout a document. Her work is clean and sophisticated, and always brand-right. She has worked for agencies as well as corporations, including a long stint as an independent business (DeSalvo Design). Throughout her career, Lisa has created direct mail, sales collateral, informational brochures, ad campaigns, newsletters, catalogs and product guides for such clients as American Crew, M.O.P Products, Creative On Call, Rotary International, and Zurich Kemper, among many others. In her role with Discover Card, Lisa helped the brand?s style to evolve as the company developed new product offerings. She has also worked on "versioning" for a variety of international pieces, which involved re-setting type in multiple foreign languages. She is skilled on the Mac platform, equally adept in Quark and InDesign, and is also fully educated in Illustrator and Photoshop (Adobe CS2 & CS3).
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